The result is an incredible fashion experience, which is accessible to all, sustainable, and above all: supercool! The show itself builds up to an incredible climax after which visitors can check out each look in a beautiful showroom, and these experiences are had using just a browser! Users will be able to check out looks in augmented reality and see them in their office or living room, and purchase the looks directly online from the showroom. All in all a very exciting project!